
OUR DISTRIBUTION
Viet Viet Hung Co., LTD owns a comprehensive distribution network across the country, with a strong focus in Ho Chi Minh City. We operate through a diverse range of distribution channels, including traditional channels (agents, distributors, liquor stores), modern trade channels (supermarkets, convenience stores), on-premise channels (restaurants, hotels, bars), and direct-to-consumer channels via online platforms and e-commerce. Thanks to our flexible and efficient distribution network, Viet Viet Hung Company consistently ensures that our products reach customers quickly and professionally.
GENERAL TRADE / OFF-TRADE
The traditional channel is one of the key pillars in the company's distribution system. This channel includes specialized liquor stores, grocery shops, retail stores, and nationwide distribution agents.


MODERN OFF-TRADE
Modern trade channel includes supermarket chains, hypermarkets, liquor stores, and convenience store systems nationwide. This is a strategic distribution channel that enables the brand to directly reach consumers in a modern, professional, and convenient shopping environment. Our company products are now available at Co.op Finelife, The Warehouse, Annam Gourmet, Nam An, GS25, and 7-Eleven chains.


ON-TRADE
On-premise consumer sales channel focuses on distributing products to venues such as bars, restaurants, hotels, and nightclubs. This is a key channel that allows the brand to connect directly with end consumers in an experiential setting. Through partnerships with F&B establishments, the company not only increases brand awareness but also drives sales through promotional programs, tastings, and bartender training. This channel requires a specialized customer care strategy that ensures fast, flexible service tailored to the specific needs of each location.


RETAIL
The company’s retail channel places a strong focus on online platforms, digital engagement, and e-commerce to meet modern consumer shopping trends. Through e-commerce marketplaces such as Shopee, Lazada, and the official website, the company offers a convenient and fast shopping experience, accompanied by a variety of attractive promotions.

